Holograms mark SM City Rosales’ Earth Hour celebration

March 28, 2016 at 9:11 am Leave a comment


By Virgilio Sar. Maganes
ROSALES- “Shining a Light on Climate Action.”
This was the adopted theme of SM City Malls all over the country as they joined the celebration of the Earth Hour last May 19.
The said activity aimed to inspire communities to take a stand against the indiscriminate threat of global warming and to make a commitment to a low-carbon lifestyle.
 At SM City Rosales, at exactly 8:30 p.m. on March 19, the lights were turned off simultaneous with the projection of holograms as support to the Earth Hour campaign.
The holograms shown three dimensional images of different  species in the planet such as the deep sea glowing jelly fish, and the oblate spheroid Earth smoothly rotating in its axis.  It showcased the wonders of the planet not only to make people appreciate them  but to lead them to take action in sustaining such beauty.
The audience had also their first-hand experience of the planet’s gift with the use of mini-hologram using their smartphones and recycled acetate folder.
SM management said the use of holograms provided a unique way of transmitting the message of the need to save  the earth.
“This is not only to emphasize the importance of our planet, but to call everyone to be an agent in considering the society and environment in all our actions”, SM City Rosales Assistant Mall Manager Catherine Garcia said.
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Entry filed under: News.

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